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Six Reasons Why Creating A Facebook Page Is Not The Right Decision |
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Written by David Wilson
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Wednesday, 07 September 2011 15:45 |
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Good article by Nichole Kelly titled six reasons not to create a Facebook page. Nichole writes that ” Many companies are rushing to try and jump into social media because they feel tremendous pressure to prevent being left behind.. It’s not surprising then that when faced with building a corporate social media presence, most are turning to F...
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Read more... [Six Reasons Why Creating A Facebook Page Is Not The Right Decision]
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Top Ten Social Networking Sites – Sept 2011 |
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Written by David Wilson
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Monday, 05 September 2011 15:21 |
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An update on the list of the top 10 social networking sites of 2011. Yes we have the usual social media giants like Facebook, LinkedIn, or Twitter but there are plenty of other social networks out there that are making a splash, like newcomer Meetup, MyLife and MyYearBook. Both consumers and marketers alike continue to puzzle through the seemingly...
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Read more... [Top Ten Social Networking Sites – Sept 2011]
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Why Google+ Real Name Rule is Great for Social Media Marketers |
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Written by Guest Post
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Friday, 02 September 2011 20:14 |
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Unlike Facebook, where almost any name will do for your profile, Google+ takes your name very seriously. Its authenticity determines whether or not your account will be suspended. Google Chairman and former CEO Erich Schmidt recently described the measure as a means to ensure that the new social network remains an “identity service.” Schmidt was mo...
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Read more... [Why Google+ Real Name Rule is Great for Social Media Marketers]
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How Snack Brand Doubled Its Facebook ‘Likes’ Through Social Coupon |
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Written by David Wilson
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Thursday, 25 August 2011 15:53 |
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Good case study on eMarketer about how Snack Brand was able to double the number of its Facebook likes through Social coupon. Here is the case study that they presented: Snack Factory’s 6-year-old Pretzel Crisps brand had only a tiny presence on Facebook with just 800 “likes” when Jason Harty, director of field and interactive marketing, came aboar...
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Read more... [How Snack Brand Doubled Its Facebook ‘Likes’ Through Social Coupon]
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How Professionals Use LinkedIn |
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Written by David Wilson
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Tuesday, 23 August 2011 15:50 |
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Quick. What is the No. 2 social networking site in terms of visitors? If you answered LinkedIn then give yourself a pat on the back. According to comScore, in June LinkedIn passed Myspace to become the No. 2 social networking site. A study released last month by market research firm Lab42 surveyed LinkedIn users and found that the audience is...
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Read more... [How Professionals Use LinkedIn]
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